Sales Coaching for Recruitment Firms

Win business on purpose, not by luck.

Stop riding the feast-or-famine rollercoaster. I help recruitment firm owners replace disjointed, inconsistent business development with one repeatable system their whole team can run, so new business becomes predictable.

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$10M+

Personally billed in recruitment

50+

Recruitment firm owners coached

300+

Recruiters trained

90 days

To clients' first new signing

Stuck in feast or famine?

You run a recruitment firm with a team that can deliver. But business development is inconsistent, the process is disjointed, and revenue is unpredictable month to month. Sound familiar?

Unpredictable revenue

Revenue swings from great months to dry spells, with no steady engine keeping the pipeline full between the wins.

Disjointed processes

Every recruiter does outreach their own way, if at all. There is no shared, repeatable system for winning new clients.

Referrals aren't a strategy

The warm intros that built the firm have slowed, and there is no engine in place to replace them across the team.

None of this is a talent problem. It is a system problem, and a system is something we can build together.

The Systematic Recruiter Blueprint

A repeatable system your whole team can run, not a bag of clever tactics. Here is how we build it together.

01 · Intake & assess

Everyone starts with an intake form so I understand your firm, your team, and how business development runs today before we change a thing.

02 · Diagnose

From there we pinpoint the specific areas holding your firm's growth back, so we work on what actually moves revenue instead of guessing.

03 · Define ICP & buyer personas

Almost every engagement starts here: getting crystal clear on who your firm should target and who you are really selling to. This is the foundation everything else is built on.

04 · Build the system

From that foundation we build the repeatable outbound cadences and process your whole team can run every Monday, long after our work together ends.

Real results, no fluff

$2.5M → $5.2M

One firm more than doubled revenue, from $2.5M to $5.2M in 18 months, by trading a disjointed approach for a repeatable business development system.

$100K month

A client landed a $100K month using nothing more than Excel, a phone, LinkedIn, and the processes we built together. Systems beat fancy tools every time.

"We hired Keely as a sales consultant to help us build a more structured sales process. He helped us develop a solid framework, prioritize the right activities, and give us the push we needed to stop overthinking and start taking action. Keely's approach felt practical and tailored to where we were as a business. It wasn't filled with fluff or theory, it was about doing the work and moving forward. I'd definitely recommend working with him if you're looking to start or tighten up your sales process and get real momentum."

Chuck

Owner, Ventura Solutions

"Keely was immensely helpful in helping me organize my BD process and efforts. He helped me have much more effective conversations with prospects, so I was qualifying business better on the front end, setting better expectations, and working on more fillable roles. Once we had generated $300k+ in pipeline, he moved into more day-to-day coaching. I can't recommend working with Keely enough! He helped me generate leads, win better clients, develop my client relationships, and make more placements. Everything you could ask for in a coach!"

Sam Raeder

CEO, Mountain Top Recruiting

Skin in the game

The Honest ROI Guarantee

Most coaches promise the moon and disappear. I would rather put it in writing. Do the work we map out together, and if your new revenue has not covered at least twice what you invested with me, roughly a single placement for most of my clients, by the end of our engagement, I keep coaching you at no extra cost for up to two more months until it does.

This works because you do. The guarantee holds as long as you show up to our weekly calls and run the outbound activity we agree on. I cannot sell for you, but I will not quit on you. No fluff, no fake "10 clients in 30 days."

Schedule a Free BD Clarity Call

Ways to work with me

1-on-1 Coaching

Starting at $3,000/mo

No-fluff, highly personalized consulting for firms serious about scaling revenue.

  • Weekly 1-hour individual strategy calls
  • Unlimited support & shared resources
  • Shared G-Drive for account visibility
  • Access to my cell, email, & personal Slack
  • Backed by the Honest ROI Guarantee
  • Scaled packages available for firms & teams
  • *3-month commitment required
Schedule a Free BD Clarity Call

Cohort Coaching

$797/session

A foundational boot camp to build your BD structure from the ground up.

  • Intensive group framework building
  • Define your specific ICP
  • Build consistent outbound cadences
  • Overcome the "order-taker" mindset
  • Real-world scenario breakdowns
Join Next Cohort
Keely Flood

Hey, I'm Keely.

The Honest Salesperson

For the past three years, I've coached 50+ recruitment firm owners and 300+ recruiters on one thing: how to win business on purpose, not by luck.

Clients have billed their first $100K months, signed new clients inside 60 days, and doubled revenue in 18 months. What they had in common wasn't a clever tactic. It was trading chaos for clarity, a disjointed hustle for a system, and feast-or-famine for a predictable pipeline.

I can coach it because I've lived it. A decade in new-client-acquisition sales, over $10 million personally billed in recruitment. But it started with six months where I couldn't close a thing. I was lost, quietly wondering if I belonged. I know both the pit and the climb out, and I've turned that climb into a repeatable blueprint: The Systematic Recruiter Blueprint.

Before sales, I coached college football, and I've never lost the love of taking something complex and making it simple enough to run on a Monday morning. I built The Honest Salesperson because I was tired of "gurus" promising 10 clients in 30 days. No fluff. Just honest work and a system that lasts.

Frequently Asked Questions

How do I know if I'm the right client for you?

Do you run a recruitment firm with a team, and lose sleep thinking: How do I grow this beyond myself? Why does new business still run through me and one or two billers? My team can deliver, but how do I get them winning clients consistently? If that's you, you are exactly who I help.

How long does it take to get results?

I picked the name The Honest Salesperson because I was tired of people on LinkedIn making fake guarantees. While I do not guarantee overnight success, my 1-on-1 clients regularly see new revenue worth several times what they invest, often within their first 90 days. That is exactly why I am willing to back the work with my Honest ROI Guarantee.

How long does a 1-on-1 engagement last?

Most of my engagements last 6 months, but my minimum commitment is for at least 3 months. My ultimate goal is always to be replaced. My job is to position you and your company to operate successfully without my guidance.

How do we start the relationship?

It starts with a conversation. Fill out the inquiry form or book a discovery call. If I feel that I can be of help, we will map out the exact next steps. If we aren't a fit, I will tell you that honestly.

Ready to build a pipeline your whole firm can run?

Let's spend 30 minutes getting clear on what is holding your firm's business development back, and whether I'm the right person to help. No pitch, no pressure.

Schedule a Free BD Clarity Call